Entertainment
Niharika NM Says Authenticity Is Her Biggest Strength in Content Creation
From content to cinema, Niharika Nm opens up about staying real, finding joy in creation, and her new film Mitra Mandali.
Content creator and actor Niharika NM has built a loyal audience through her sharp wit, expressive style, and candid personality. In a recent interview, she shared that one of the most valuable lessons she has learned through content creation is the power of being authentic. For her, joy has always been at the heart of her work. She explained how creating content from a place of happiness rather than pressure has helped her stay grounded. Over the years, this mindset has guided her through both viral successes and quieter moments online.
Dealing With Pressure and Creative Blocks
Niharika admitted that staying relevant on the internet comes with its own set of challenges. Like many creators, she also faces pressure and moments of doubt. But instead of hiding it, she embraces it as part of the process. When creative blocks hit, she often takes a break, talks to friends or family, or simply steps away to return with a fresh mind. She keeps a running bank of ideas on her phone, which helps her stay inspired even during stressful deadlines.
Her Creative Style
Unlike many creators who rely on heavy scripting, Niharika prefers a more spontaneous approach. She often works with mental notes and quick bullet points. When working with brands or collaborations, she adds more structure but still makes sure her personality shines through. This spontaneity is one of the reasons her content feels real and relatable to her audience.
Niharika NM’s Nostalgic Connection with Bata
Recently, Niharika collaborated with Bata for a new campaign. She spoke about how the association reminded her of her childhood. Growing up with the brand made the campaign special to her, as it carried a strong sense of nostalgia. She appreciated the comfort, elegance, and everyday charm of the brand’s products and expressed how the campaign aligned naturally with her personal style.
Niharika NM Gears Up for Mitra Mandali
Niharika NM is all set to shine in one of her biggest Telugu films, Mitra Mandali. The project marks a significant moment in her journey as she steps beyond her digital comfort zone to take on a full-fledged big-screen role. As promotions kick off, Niharika has been actively engaging with fans, the Telugu film industry audience, and creators, bringing her signature energy to every interaction. Her confident presence, warm personality, and ability to connect with people have made her one of the most relatable faces in the industry today.
Also Read: Niharika NM’s Tollywood Dhamaaka Begins with Mithra Mandali!
From Mom’s Doubts to Movie Milestones
In a recent promotional event for the movie, Niharika shared how her mother once scolded her for spending too much time creating online content and doubted whether it would lead anywhere. Today, she’s proven otherwise, emerging as a star who has also appeared in major ad campaigns alongside icons like Mahesh Babu and Priyanka Chopra. Her story stands as an inspiring reminder of how belief and persistence can turn passion into power.
A Voice That Stays Real
Whether it’s on social media or now in films, Niharika Nm has stayed consistent with her belief that real stories and genuine moments connect better with people than curated perfection. Her journey shows that authenticity can build strong bonds with audiences, even in a fast-changing digital space.