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Check These Regional Influencers from Maharashtra Creating Amazing Content in Marathi



marathi influencer - the reelstars

Regional influencers from Maharashtra are creating amazing content in their mother tongue – Marathi. These regional influencers are helping are especially popular in the rural areas. They cover diverse topics and create unique content in Marathi for their audience. We’ve discovered a few that you might want to follow too!

Herre Are Some Notable Regional Marathi influencers:

Sarika Gagare as sarikagagare 

marathi content creator

Sarika Gagare has been an Insurance Advisor in Pune for the past 8 years. Moreover, She completed her Bachelor of Business Administration from the University of Pune in 2005. 

She has a fan base of 208K followers on Instagram. She provides Financial Services such as mutual funds, term insurance, and Mediclaim. However, She creates content related to her services to educate the audience about the importance of SIPs, Mutual funds, retirement plans, Systematic withdrawal plans, and much more. 

She educated people on how to achieve financial stability during retirement. Furthermore, informed them about the benefits and returns one will get after investing in SIPs. She also holds seminars related to SIPs, Mutual funds, Retirement plans, and Insurance. 

Follow her to get financially educated!

Rahul Kulkarni as rahulkulkarni_mutualfunds

marathi content creators on instagram

Rahul Kulkarni is a Financial Consultant. He simplifies Mutual funds for you through his informative reels on Instagram; he has 169K followers. Rahul has 2000+ satisfied clients who approached him for financial advice.

His Mission is to reach 10k investors with 1 Lakh of SIP. He has completed 556 days of financially educating people about mutual funds and SIP investments by making 556 Reels, which is a commendable job. 

His reel journey started in 2022 in Singapore, and today, he has posted 500+ reels. They have also provided 1500+ free financial consultations, which is how they have built a huge client base. Over 2.5 crore Sip has started till today, and 60 Crore + lumpsum investment has occurred. He holds seminars in Mumbai, Pune, Nashik, and various other places in Maharashtra, and people have responded very well. Rahul believes that ‘Consistency is everything to him.’ He claims to be a life changer in terms of your financial betterment. 

Sayli Raut as sayliraut_

sayli raut - marathi influencers

Sayli Raut is a standup comedian and an actor. She creates relatable comedy reels that make us laugh our hearts out. As an Actor, she also makes videos that are heart-touching and can make us cry. 

Sayli is a Banker by profession who hates printing passbooks! She manages her banking job as well as her standup comedian.  Sometimes, she turns from a kid to a typical Maharashtrian aunty or a granny. Besides, she explores various characters to tickle our funny bones. 

Techy Marathi as techy_marathi

Techy Marathi - marathi content creators

Priti and Dhananjay provide techy hacks in Marathi. They release a new tech tip or trick video every day in a Reel under 90 seconds. They also have a website wherein they sell affiliate products. The duo advertise these products in their videos and show step-by-step methods for using such products. They have a fan following of 619K. That’s how huge a regional language channel could create an impact!

From Instagram hacks to product information to the latest tech news. However, under-budget smartphones with reviews, and much more under one tech channel. Follow techy_marathi for the latest techy updates!

Shantanu Dhope as shantanudhope

shantanu dhope - marathi content creators

Shantanu Dhope is a Mumbai makeup artist who posts easy makeup tutorials on Instagram and provides a detailed product list. He has collaborated with brands like NYX Cosmetics India, Simple Skin Care India, Benefit India, Nyka, DYOU, Love Child By Masaba, Fenty Beauty, and the list goes on. 

His tutorials have an edge in every detail he talks about in Marathi. Furthermore, which caters to the Maharashtrian audience of over 61K followers on his Instagram handle. He loves making transition reels with makeup looks that will amaze you. He also tries to infuse the trends in the makeup industry with his videos. From skincare to concealer to foundation base to contour to eye makeup to highlighter to everything you need to get a glow on your face! 

Follow Shantanu Dhope for your makeup guide! 

Regional influencers from Maharashtra are influencing the Marathi language with their wonderful content creation. Content creation in the Marathi language in different sections like Tech, Comedy, Makeup, Finance. However, raising awareness regarding financial knowledge is an amazing job in the Marathi Industry. 

Muskaan Valecha is a newbie journalist who loves to write poetry and explore different genres of content including entertainment, lifestyle, food and more. She is also studying for a law degree.


Why Kavya Karnatac said no to an Ambani wedding collab



Kavya Karnatac said no to an Ambani wedding brand collab - The Reelstars

Kavya Karnatac has been creating interesting content around Indian geography and culture for a while now, and the highlight of her social media career has been the National Creator award that she was honoured with earlier this year. The creator acknowledges that she charges around Rs 3 lakh per brand collab, and has explained why in detail in a LinkedIn post. Last week, however, she posted a detailed account of why she turned down a Rs 3.6 lakh deal that was part of ‘Ambani’s PR activation’.

Kavya says she usually does 6 branded pieces out of 30 pieces of original content she puts out every month. She says that she was approached to ‘discuss how Ambani’s wedding would boost the Indian economy’. The offer far exceeded her usual rate of around Rs 3 lakh, and the creator’s parents too urged her to accept it. However, Kavya Karnatac, who boasts 1.6 million Instagram followers and 700K YouTube subscribers, declined the lucrative offer. Her reasons?

‘I said no to the Ambani wedding’

She didn’t want to be part of an ‘overwhelming crowd promoting the same narrative’ (if you have been bombarded with Ambani wedding content this past week, you now know where most of it was coming from). She says she didn’t want to dilute her own brand’s uniqueness. Quite rightly, Kavya pointed out that audiences can discern between paid and organic content, and she wanted to retain her audience’s trust in her. A Tata Institute of Social Sciences alumnus, Kavya says she believes in strong ethics, and the Ambani wedding that conformed to all conventions of caste, class, gender and religion, would have been misleading to her followers who admire her values.

Kavya Karnatac – a creator who lives by her ethics

In her post, Kavya Karnatac has admitted that saying no to such deals can be challenging and that she could do so because she is at a stage in her career that allows her to make such choices. In the earlier post where she explains her charges for brand collabs, Kavya said she has a team of 10 persons she has to maintain, and that she charges a premium for her content to maintain value in the creative industry, and to enable young creators to make a living out of it. Apart from brands like The Coca Cola company, ITC and Google, Kavya acknowledges that she has done collabs for Vantara, the Ambani venture in Gujarat. She however said she did so since the project aligned with her values.

Do you think we will get to see Kavya Karnatac being approached for any venture that’s promoted by the Ambanis henceforth? Or do you feel Kavya will now emerge as a beacon for young creators who can sift the grain from the chaff while accepting brand collabs? Kavya may have taken a hit in short term gain and made a foe of the most powerful Indian family in the bargain, but the number of plaudits and encouraging words she has evoked on her LinkedIn post ensure that Brand Kavya has established itself a notch firmer with this resolve.

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Finding Your Niche: The Secret Sauce to Content Creation Success



saloni mehta vegan baker - the reelstars

In the vast ocean of content creators, standing out can feel like finding a needle in a haystack. But fear not! Your unique voice and perspective are the keys to unlocking your niche. But what exactly is a niche, and how do you discover yours? Let’s dive in and discover how to find your place in the digital world.

What is a Niche?

A niche is essentially your specialized corner of the internet. It’s a specific topic, interest, or demographic that you focus on with your content. For example, instead of being a general “food” creator, you could specialize in vegan baking, or instead of a broad “fitness” influencer, you could focus on yoga for seniors.

But, you make wonder, why bother with a niche? Why can’t you do it all? Won’t it allow you to find a bigger audience? Here’s why:

Why Bother with a Niche?

Find Your People: When you focus on a specific area, you attract people who are really into it. Imagine having a dedicated fanbase who can’t get enough of your content!

Take Saloni Mehta, for instance. This baker found her niche in vegan and eggless baking. Her audience knows precisely what they’re following her for and don’t have to scour her entire feed for a vegan recipe. Narrowing down her niche (and obviously, posting some great recipes) has allowed her to grow to 404K followers!

Become an Expert: The more you dive into your niche, the more you’ll know. People love experts. They trust you, they share your content, and boom, you’ve got a loyal following.

Less Competition: Sure, there are people in every niche, but it’s usually less crowded than the general market. You’ve got a better chance to shine.

So, How Do You Find Your Niche?

Start with what you love. What gets you excited? Is there an audience for your passion? What are people searching for? Who are you trying to reach? Understanding your audience is key. And finally, experiment! Don’t be afraid to try different things. Your niche might evolve. The more you try (and even fail), the closer you are to finding what you’re good at.

Here Are Some Tips For Developing Your Niche:

  • Be Specific: The more specific your niche, the better.
  • Find Your Angle: What unique perspective can you offer?
  • Build a Community: Engage with your audience and foster a sense of belonging.
  • Consistency is Key: Regular posting keeps your audience engaged.
  • Adapt and Evolve: The content landscape changes. Be ready to adjust your niche if needed.

Remember, Authenticity is Key

Your genuine passion and personality will shine through in your content. Be yourself, and your audience will connect with you on a deeper level.

Finding your niche is not about being perfect; it’s about being authentic and consistent. Embrace the journey, and don’t be afraid to take risks. With dedication and perseverance, you’ll create content that resonates with your audience and builds a thriving community.

Do you have a specific niche in mind? Do a little bit of brainstorming and find the perfect niche for your content creation journey! The most important part is to just get started!

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Influencer Aanvi Kamdar Dies While Shooting A Reel On Trip



Aanvi Kamdar | The Reelstars

In a heartbreaking turn of events, Aanvi Kamdar, a 26-year-old Instagram influencer, @theglocaljourney, renowned for her adventurous spirit and captivating content, met with a tragic accident while documenting the scenic beauty of Kumbhe waterfall near Maharashtra’s Raigad district. Aanvi, known for her passionate exploration of monsoon destinations and quirky social media posts, fell into a deep gorge during an outing with friends on July 16, 2024

A report published in the Scoope News mentioned that the local authorities swiftly mobilized a rescue effort, with teams from the Coast Guard, Kolad rescue unit, and Maharashtra State Electricity Board joining forces to retrieve her from the challenging terrain. Despite their valiant efforts, Aanvi succumbed to her injuries upon reaching Managaon sub-district hospital.

A video shared by Vadalwara LIVE on YouTube mentioned the same.

Also Read: Remembering 16-Year-Old Queer Artist Pranshu  

The incident has sparked an outpouring of condolences from the influencer community and beyond, highlighting the risks inherent in capturing nature’s beauty. Officials, including the Tehsildar and Managaon police inspector, have issued a plea for responsible tourism, emphasizing the need for safety precautions when exploring the picturesque Sahyadri ranges.

Aanvi Kamdar’s untimely demise serves as a poignant reminder of the dedication influencers bring to their craft and the unforeseen dangers they sometimes face in pursuit of sharing their passions with the world. Her legacy as a spirited adventurer and storyteller will undoubtedly endure through the memories she shared with her followers.

The Reelstars offers condolences to her family and friends. Rest in Peace, Aanvi.

Also Read: Cycling From Ottapalam To Kenya, Meet Arunima IP

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