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Simple Yoga Asanas To Start Your Yoga Journey on World Yoga Day

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Yoga Asana - The Reelstars

Yoga brings body and mind together to achieve alignment in life. Its three main aspects are movement, breathing, and meditation. Yoga Asana has many physical and mental health benefits, including flexibility, strength, emotional and physical balance, improved posture, and body awareness. 

Did you know? An āsana is a Sanskrit word that means a body posture. In English, it is called a Yoga posture or Yoga pose. It embodies a steady and comfortable posture. 

On this international yoga day, let’s meet the Yoga Influencers who teach all the basic Yoga Asanas, each with its own benefits:

TRIKONASANA (Triangle Pose) by Rishika Khandelwal @yoga.with.rishika

Rishika Khandelwal is a Yoga influencer and fitness freak. She loves dancing and is a choreographer. She teaches yoga asanas through her Reels, which are easy to learn. Riishika’s mission is to help people get STRONG and FLEXIBLE with bodyweight exercises, such as Yoga. 

Trikonasana, a powerful yoga pose, relieves stiffness and enhances flexibility. This sideways bending pose can elongate the leg muscles, improving the strength of the thighs, calves, and legs. Its benefits extend to the back muscles of the thigh, known as hamstrings. Furthermore, making it a comprehensive exercise for the lower body.

Bhujangasan (Cobra Pose) by KumKum Patnaik @kumkumpattnaik

Kumkum Pattnaik is a Yoga practitioner. Flow with her as you learn the art of becoming a yogi. She believes that ‘The Present is All You Have.’ She also lifts weights at the gym. 

Bhujangasana is a great stress reliever. Its benefits include strengthening the spine, improving flexibility, and stimulating abdominal organs for better digestion. It also helps open the chest and shoulders, improve posture, and relieve back pain. It also helps to strengthen core muscles and has a calming effect. 

To do Bhujangasana (Cobra Pose), lie face down with hands under shoulders. Inhale, lift your chest and straighten your arms slightly. Keep shoulders back and look upward. Hold for 15-30 seconds, then exhale and lower back down.

Uttanasana (Standing forward bend pose.) by Kruna Tyagi @karuna_tyagi123

Kruna Tyagi is a certified yoga trainer. She loves traveling and exploring nature. Wherever she goes, she likes to spend some time in nature with her Yogic Kriya. 

Uttanasana is the go-to treatment for (or prevention of) back-related issues. It also enhances blood flow, lowers stress levels, builds hamstring muscles, and increases adaptability.

Stand straight, bend forward, and touch your feet. 

Baddha Konasana (Butterfly pose) by Somya Thakur @somya_yoga

Somya Thakur is a Certified International Yoga Trainer—RYT500 from Indore. RYT 500 means a yoga teacher has completed a 200-hour and 300-hour training. 

She is also a Certified Nutritionist. She teaches yoga through her content and also talks about its benefits. 

Baddha Konasana’s benefits include activating the bladder’s urethra, controlling kidney issues, enhancing the digestive system, managing the menopause process, and relieving tiredness. This Yoga Asana is also called Butterfly Pose.

Dhanurasana (Bow Pose) by Siddhi Jain @_yoga_abhyasa_

Siddhi Jain is a yoga teacher who shares yoga and lifestyle tips. She is also a Spiritual Being Living A Human Life. Her way of teaching Yoga Asana is very simplified.

Dhanurasana’s benefits include strengthening the back and abdominal muscles, improving blood circulation, adjusting hunched back and body posture, and managing diabetes, digestive ailments, and chest ailments.

Vajrasana (Thunderbolt Pose) by Ael @foldsbyael

Simple Yoga Asanas To Start Your Yoga Journey on #InternationalYogaDay - The Reelstars

Ael is a yoga instructor who loves exploring her lifestyle, infused with humor. Her content is all about yoga and its benefits. 

Vajrasana is a seated pose in which you sit on your heels. However, with your hands resting on your thighs or knees. It helps improve digestion and relieves gas and bloating; it is an after-meal practice for better digestion. Other benefits are that it supports weight loss, relaxes the body, reduces bloating, constipation, and gas, controls diarrhea, calms pain due to fissures and piles, and calms the mind. 

These basic Yoga Asanas can be practiced by anyone and everyone easily. Every Yoga Asana has its own benefits, to improve your health and well-being. Follow these yoga influencers to help improve your Yoga practice on this World Yoga Day!

Muskaan Valecha is a newbie journalist who loves to write poetry and explore different genres of content including entertainment, lifestyle, food and more. She is also studying for a law degree.

Lifestyle

Why Kavya Karnatac said no to an Ambani wedding collab

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Kavya Karnatac said no to an Ambani wedding brand collab - The Reelstars

Kavya Karnatac has been creating interesting content around Indian geography and culture for a while now, and the highlight of her social media career has been the National Creator award that she was honoured with earlier this year. The creator acknowledges that she charges around Rs 3 lakh per brand collab, and has explained why in detail in a LinkedIn post. Last week, however, she posted a detailed account of why she turned down a Rs 3.6 lakh deal that was part of ‘Ambani’s PR activation’.

Kavya says she usually does 6 branded pieces out of 30 pieces of original content she puts out every month. She says that she was approached to ‘discuss how Ambani’s wedding would boost the Indian economy’. The offer far exceeded her usual rate of around Rs 3 lakh, and the creator’s parents too urged her to accept it. However, Kavya Karnatac, who boasts 1.6 million Instagram followers and 700K YouTube subscribers, declined the lucrative offer. Her reasons?

‘I said no to the Ambani wedding’

She didn’t want to be part of an ‘overwhelming crowd promoting the same narrative’ (if you have been bombarded with Ambani wedding content this past week, you now know where most of it was coming from). She says she didn’t want to dilute her own brand’s uniqueness. Quite rightly, Kavya pointed out that audiences can discern between paid and organic content, and she wanted to retain her audience’s trust in her. A Tata Institute of Social Sciences alumnus, Kavya says she believes in strong ethics, and the Ambani wedding that conformed to all conventions of caste, class, gender and religion, would have been misleading to her followers who admire her values.

Kavya Karnatac – a creator who lives by her ethics

In her post, Kavya Karnatac has admitted that saying no to such deals can be challenging and that she could do so because she is at a stage in her career that allows her to make such choices. In the earlier post where she explains her charges for brand collabs, Kavya said she has a team of 10 persons she has to maintain, and that she charges a premium for her content to maintain value in the creative industry, and to enable young creators to make a living out of it. Apart from brands like The Coca Cola company, ITC and Google, Kavya acknowledges that she has done collabs for Vantara, the Ambani venture in Gujarat. She however said she did so since the project aligned with her values.

Do you think we will get to see Kavya Karnatac being approached for any venture that’s promoted by the Ambanis henceforth? Or do you feel Kavya will now emerge as a beacon for young creators who can sift the grain from the chaff while accepting brand collabs? Kavya may have taken a hit in short term gain and made a foe of the most powerful Indian family in the bargain, but the number of plaudits and encouraging words she has evoked on her LinkedIn post ensure that Brand Kavya has established itself a notch firmer with this resolve.

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Lifestyle

Finding Your Niche: The Secret Sauce to Content Creation Success

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saloni mehta vegan baker - the reelstars

In the vast ocean of content creators, standing out can feel like finding a needle in a haystack. But fear not! Your unique voice and perspective are the keys to unlocking your niche. But what exactly is a niche, and how do you discover yours? Let’s dive in and discover how to find your place in the digital world.

What is a Niche?

A niche is essentially your specialized corner of the internet. It’s a specific topic, interest, or demographic that you focus on with your content. For example, instead of being a general “food” creator, you could specialize in vegan baking, or instead of a broad “fitness” influencer, you could focus on yoga for seniors.

But, you make wonder, why bother with a niche? Why can’t you do it all? Won’t it allow you to find a bigger audience? Here’s why:

Why Bother with a Niche?

Find Your People: When you focus on a specific area, you attract people who are really into it. Imagine having a dedicated fanbase who can’t get enough of your content!

Take Saloni Mehta, for instance. This baker found her niche in vegan and eggless baking. Her audience knows precisely what they’re following her for and don’t have to scour her entire feed for a vegan recipe. Narrowing down her niche (and obviously, posting some great recipes) has allowed her to grow to 404K followers!

Become an Expert: The more you dive into your niche, the more you’ll know. People love experts. They trust you, they share your content, and boom, you’ve got a loyal following.

Less Competition: Sure, there are people in every niche, but it’s usually less crowded than the general market. You’ve got a better chance to shine.

So, How Do You Find Your Niche?

Start with what you love. What gets you excited? Is there an audience for your passion? What are people searching for? Who are you trying to reach? Understanding your audience is key. And finally, experiment! Don’t be afraid to try different things. Your niche might evolve. The more you try (and even fail), the closer you are to finding what you’re good at.

Here Are Some Tips For Developing Your Niche:

  • Be Specific: The more specific your niche, the better.
  • Find Your Angle: What unique perspective can you offer?
  • Build a Community: Engage with your audience and foster a sense of belonging.
  • Consistency is Key: Regular posting keeps your audience engaged.
  • Adapt and Evolve: The content landscape changes. Be ready to adjust your niche if needed.

Remember, Authenticity is Key

Your genuine passion and personality will shine through in your content. Be yourself, and your audience will connect with you on a deeper level.

Finding your niche is not about being perfect; it’s about being authentic and consistent. Embrace the journey, and don’t be afraid to take risks. With dedication and perseverance, you’ll create content that resonates with your audience and builds a thriving community.

Do you have a specific niche in mind? Do a little bit of brainstorming and find the perfect niche for your content creation journey! The most important part is to just get started!

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Lifestyle

Influencer Aanvi Kamdar Dies While Shooting A Reel On Trip

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Aanvi Kamdar | The Reelstars

In a heartbreaking turn of events, Aanvi Kamdar, a 26-year-old Instagram influencer, @theglocaljourney, renowned for her adventurous spirit and captivating content, met with a tragic accident while documenting the scenic beauty of Kumbhe waterfall near Maharashtra’s Raigad district. Aanvi, known for her passionate exploration of monsoon destinations and quirky social media posts, fell into a deep gorge during an outing with friends on July 16, 2024

A report published in the Scoope News mentioned that the local authorities swiftly mobilized a rescue effort, with teams from the Coast Guard, Kolad rescue unit, and Maharashtra State Electricity Board joining forces to retrieve her from the challenging terrain. Despite their valiant efforts, Aanvi succumbed to her injuries upon reaching Managaon sub-district hospital.

A video shared by Vadalwara LIVE on YouTube mentioned the same.

Also Read: Remembering 16-Year-Old Queer Artist Pranshu  

The incident has sparked an outpouring of condolences from the influencer community and beyond, highlighting the risks inherent in capturing nature’s beauty. Officials, including the Tehsildar and Managaon police inspector, have issued a plea for responsible tourism, emphasizing the need for safety precautions when exploring the picturesque Sahyadri ranges.

Aanvi Kamdar’s untimely demise serves as a poignant reminder of the dedication influencers bring to their craft and the unforeseen dangers they sometimes face in pursuit of sharing their passions with the world. Her legacy as a spirited adventurer and storyteller will undoubtedly endure through the memories she shared with her followers.

The Reelstars offers condolences to her family and friends. Rest in Peace, Aanvi.

Also Read: Cycling From Ottapalam To Kenya, Meet Arunima IP

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