RJs Aren’t Just a Voice Anymore, Let’s Celebrate Their Content Too This World Radio Day

Every February 13, the world celebrates World Radio Day, proclaimed by UNESCO in 2011 and endorsed by the UN in 2012. The date honours the launch of United Nations Radio in 1946. Radio has always been more than just entertainment; it has informed villages before smartphones arrived, comforted cities during crises, launched artists, amplified dialects, and built local identities. It remains one of the most trusted mediums globally, intimate, immediate and deeply human. On this special day, The Reelstars spotlights RJs who are mixing traditional radio warmth with digital storytelling, carrying forward the legacy in their own regional flavours.

Shrinidhi Padmanaban: Chennai’s Voice With National Echo

Marriage, cyber safety, poetry and pop culture, all under one mic.

With 259K followers, RJ Nidhi (Shrinidhi Padmanaban) represents how radio voices scale nationally through digital platforms. Based in Chennai, she is a radio jockey, actor, podcaster and writer.

Her content spans everything from emotional reflections, “Marriage is a nervous system decision, not just a heart one”, to cyber awareness campaigns like her street interactions promoting online safety with Indian Bank.

She speaks Tamil fluently to her core audience but communicates ideas that resonate nationwide. Whether it’s poetry, film reflections or social issues, she makes listeners pause and think, exactly what radio has always done.

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Abhijeeth Ram: The Telugu Creator With Punchlines That Sting But Entertain

Former RJ turned actor-comedian & creator with timing that hits home.

With over 2.2k followers on Instagram, Abhijeeth Ram, known online as rj_abhijeeth_ram, is an ex-RJ from Radio Mirchi 98.3 who has steadily built a space for himself as an actor, writer, stand-up comedian, storyteller and creator.

His reels are rooted in sharp, relatable Telugu. One of his most viral sketches, “Ugadhi Raasiphalalu be like!”  hilariously mocked horoscope predictions, striking a chord with audiences across generations. His comedy doesn’t mock people. It pokes life itself.

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He has acted in many web series, including the recent release, My Dear Manorama and has hosted multiple shows. Alongside content creation, he runs Abhika Events, an event management company with his wife. His personality reflects what radio does best: speak like one of us. Kids laugh, adults nod and everyone sees and listens.

RJ Abhayy: Cricket Commentary With Bhojpuri Swag

The local cricket hype man with mass appeal. RJ Abhayy, with over 5K followers, merges radio hosting with cricket commentary. Currently a cricket commentator with JioHotstar and a radio voice across Patna, Muzaffarpur, Jamshedpur, Bhubaneswar, Guwahati, Siliguri, Asansol and Agartala via Red FM, he thrives on regional punch.

His Bhojpuri-style commentary, like the viral “DSP Siraj Challan Kat Gail” reel, blends humour, cricket excitement and raw local flavour. It’s massy, fun and unapologetically rooted. In an era of polished English commentary, Abhayy proves that local language is powerful.

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RJ Nayana: Kannada Nostalgia With A Theatre Soul

Where aesthetics meet emotion on air, with over 3K followers, RJ Nayana of Radio Mirchi Kannada connects Bengaluru and Mysuru audiences. A theatre artist at heart, her reels mirror her on-air persona, warm, thoughtful and nostalgic.

She discusses everyday truths, childhood memories and moments that feel small but stay big in the heart. Her visual presentation is aesthetic, but her storytelling is grounded. A proper Kannadiga girl who understands her audience’s pulse, she bridges theatre, radio and digital storytelling seamlessly.

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RJ Neha: The Millennial Storyteller Who Makes Simple Words Feel Like Poetry

Travel, life lessons and stories that breathe. With over 9K followers, RJ Neha is both an RJ and producer at Red FM Malayalam. A millennial voice who resonates with Gen Z and Gen Alpha alike, she turns daily experiences into narratives.

From airport musings to series recommendations, from vox pops to real-life issues, she keeps moving, literally and creatively. Her reflections on airports as silent travel companions, blending brand storytelling with emotion, show how RJs adapt seamlessly to content marketing without losing authenticity. Her content feels like a late-night radio show, thoughtful, comforting and conversational.

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Why Radio Still Matters

World Radio Day is not nostalgia. Its relevance. This Radio Day exists to recognise radio’s ability to inform, empower and connect. Broadcasting unions across continents supported its formation because radio remains the most democratic medium, accessible even in remote villages and trusted in crowded cities.

These creators represent radio’s next chapter. They post on Instagram, collaborate with brands, act in web series or commentate cricket matches, but at their core, they do what radio has always done:

• Speak in the listener’s language
• Reflect local culture
• Amplify everyday stories
• Entertain without disconnecting