When comedian and content creator Aishwarya Mohanraj uploaded a YouTube video admitting she used Eli Lilly’s Mounjaro injections for weight loss, she did something unusual for...
What started as a rags-to-recognition journey has spiralled into one of the most talked-about social media sagas of 2026. Chandrika Dixit, popularly known as Delhi’s ‘Vada...
CarryMinati aka Ajey Nagar is back in the headlines, but this time not for a brand deal or any content promotion. Karan Johar has taken legal...
For years, YouTube was seen as India’s largest user-generated video platform, a place defined by smartphones, short clips and endless scrolls. That image is now being...
When Jimmy Donaldson, better known to the world as MrBeast, says he wants to change something, he usually does it at scale. This time, the target...
If 2026 had a running comedy subplot on Indian social media, it would be this: Samay Raina, Archana Puran Singh and a string of unscripted moments...
The dust has barely settled at Harare Sports Club, but the echoes of Vaibhav Sooryavanshi’s bat are still ringing across the cricketing world. In the 2026...
When Raj Shamani walked into the halls of the World Government Summit in Dubai on Feb 3, 2026, he knew the room carried weight. Prime ministers,...
A few years ago, creators were invited to OTT shows as cameos or social-media bait, maybe, now that phase is over! India’s biggest digital creators and...
Fitness content in India has moved far beyond aesthetic workouts and viral challenges. Today’s most impactful creators are coaches, educators, and lived-experience storytellers who meet people...
