For years, Instagram has taught creators to capture attention in seconds. A strong hook, a trending audio, a quick edit,...
Wipro Consumer Care has appointed Hypothesis, the creator marketing agency from Only Much Louder (OML), to manage social media and influencer marketing for nine of its...
Remember F.I.R.? Chandramukhi Chautala, her quirky team and all the madness that unfolded inside a police station? Well, imagine that same chaotic energy, but replace the...
Remember when getting your dream job meant sending out dozens of resumes, writing the perfect cover letter and waiting for an interview call? The process of...
Two Indian creators have made it to Instagram’s global spotlight. Fashion model Bhavitha Mandava and freestyle footballer Muhammed Riswan have been named among the 25 winners...
Level Infinite and Gameloft today released the first major update for Gangstar Mirage City across Southeast Asia, South Asia, Eastern and Central Europe, MENA, and LATAM...
Elena, a Russian Girl and creator known as @elena_ind, is learning Telugu while documenting her everyday life and experiences with Indian culture in Vizag Based in...
Stand-up comedian Harsh Gujral has turned a conversation about crime in Uttar Pradesh into a viral moment. The punchline involves a banana seller. At the Times...
Who Is Sharon Verma? Sharon Verma made audiences laugh with her description of herself as a “weak independent woman.” But behind the viral punchline is a...
Across India, content creators are stepping into the consumer business space with brands spanning sarees, perfumes, fashion and furniture. Instead of relying entirely on paid partnerships,...
Social media influencer Uorfi Javed has accused her housing society committee of targeting her with a new restriction that allegedly prevents her from filming content inside...