Battlegrounds Mobile India (BGMI) isn’t “just a game” anymore – it’s the game for India’s gaming scene. From BGIS and BMPS to daily streams pulling in...
Once a niche corner of the internet, ASMR (Autonomous Sensory Meridian Response) has crossed into the mainstream in India. Through 2025 the format has exploded across...
India’s creator economy has crossed its tipping point. What began as brand deals and sponsored posts has matured into something far more durable: creator-led businesses. Today’s...
India’s creator economy isn’t only powered by mega influencers anymore. A quieter, stronger layer is thriving underneath: micro couple creators. They don’t chase spectacle. They document...
For someone who built the internet’s loudest reactions without saying a word, Khaby Lame has just made one of the most decisive business statements the creator...
For the first time, India’s top creator-led podcast, hosted by Raj Shamani, featured a NASA astronaut, Sunita Williams, at this depth and scale on Figuring Out...
Bhuvan Bam marked his birthday this year with a quiet thank-you post that quickly turned into a moment fans had been waiting for. Instead of a...
Globally famous streamer and creator IShowSpeed turned 21 on January 21, 2026, he didn’t cut a cake in a studio or post a thank-you note later....
Deepinder Goyal, the founder of Zomato and one of the most recognisable faces of India’s startup boom, is stepping down as Group CEO of Eternal, the...
Social media influencer and reality show star Manisha Rani has added a deeply personal chapter to her journey. On December 25, 2025 she released the book...