Gunjan Soni Takes Charge as YouTube India’s New Country Head

Big changes are underway at YouTube India! The platform has just named Gunjan Soni as its new Country Managing Director, signalling a fresh phase of growth and innovation in one of its most important global markets.

Gunjan Soni Appointed to Lead YouTube India’s Next Growth Phase

Soni has over two decades of leadership experience in business, technology, marketing, and e-commerce and will now steer YouTube’s India operations. Her appointment is seen as a major move to tap deeper into India’s booming creator economy and rapidly growing digital ecosystem.

Gautam Anand, Vice President of YouTube APAC, said that India continues to be one of YouTube’s most dynamic and vibrant markets, bursting with creative energy. He shared that welcoming a leader like Gunjan Soni, who understands the creator economy and video commerce landscape well, is a huge step toward accelerating growth, unlocking new creator opportunities, and strengthening user engagement nationwide.

Extensive Leadership Experience Across E-commerce, Media, and Technology

Before joining YouTube, Soni led ZALORA as Group CEO for six years out of Singapore, where she helped introduce new categories, fostered innovation, and built personalised user experiences, including a successful loyalty program. She also has strong roots in the Indian media and retail, having previously worked as Executive VP at Star India and CMO at Myntra. Earlier in her career, she was a Partner at McKinsey & Company, specialising in consumer and marketing practices. She currently sits on the Fortune 500 real estate giant CBRE Group board.

Soni Excited to Build on YouTube’s Legacy of Empowering Indian Creators

Talking about her new role, Soni said she felt both humbled and thrilled to lead a platform that has played a pivotal role in growing India’s creator economy. Witnessing how YouTube connects communities and empowers creators across India has been truly inspiring, and she’s excited to build on that legacy by fostering innovation and helping creators tell even bigger stories to global audiences.