Influencer Apoorva Mukhija, popularly known as The Rebel Kid, ‘s departure from her Mumbai apartment has raised fresh speculation about her possible exit from the digital content...
Are cricketers turning investors? That’s not new anymore, but people notice when one of India’s rising stars puts his money (and face) behind a homegrown startup....
Marathi influencer Neel Salekar, who has a digital following of over 2.9 million on Instagram, has been chosen to lead Dettol India’s new regional campaign, ‘12...
KFC India has dropped a hot and spicy surprise for fans nationwide. In a first-of-its-kind move, the fast food giant has partnered with popular YouTuber CarryMinati...
What do you get when you mix mystery, Instagram, and a scoop of celebrity? The answer is Vaddy — the new mascot from Vadilal Ice Creams...
In a move that’s turning heads in the influencer world, the Naukri Creator Hub has been rolled out as a fresh platform inviting creators across India...
YouTube is making life easier for content creators again—this time with the help of artificial intelligence. In a move that will excite vloggers, gamers, and digital...
Farah Khan marked the first anniversary of her YouTube channel with a lively celebration featuring the cast of the beloved sitcom Khichdi. The special episode brought...
BIG FM is taking a fresh leap into the digital space by introducing something new, a Digital Jockey. And guess who’s been brought on board? Popular...
India’s influencer marketing industry is booming, and to address the need for structure in this fast-growing space, industry leaders have come together to form rankings. The...