India today has over 50 million creators, yet the relationship between brands and influencers is growing increasingly fragile. Questions around control, authenticity, mental health and commercial...
Ashish Chanchlani has formally stepped into filmmaking with Ekaki, a horror-comedy thriller released on ACV Studios’ YouTube channel. The series is available in five languages and...
Popular food, lifestyle and travel creator Sarah Hussain, widely known as ZingyZest, has welcomed her first child with husband Saurav Nagar. The couple, who married in...
Across India, a growing group of individuals are reshaping public spaces, reviving natural ecosystems, preserving heritage and amplifying social stories through their content on digital platforms....
Indian comedian, streamer and YouTuber Samay Raina has won the Super PogChamps tournament, an online chess series hosted by Chess.com featuring global streamers and internet personalities....
Nominated Rajya Sabha MP Sudha Murty has urged the Government of India to introduce a regulatory framework to monitor the portrayal of children on social media....
Emirati influencer Khalid Al Ameri and Indian actor Sunaina Yella have quietly gone public with their relationship. The confirmation emerged through a low-key Instagram reveal placed...
Spotify Wrapped 2025 makes one trend clear: creator-led podcasts now dominate India’s most-streamed charts. From business and crime to interviews, horror and regional fiction, independent creators...
India’s creators entered the book publishing phase years ago. Specifically, 2025 saw several Indian creators move beyond screens and build an audience of readers. These books...
Budding influencer Resham Patil began posting content in March 2025 and now has just over 3,000 followers on Instagram. She’s a psychology student, something clear from...
