India’s creator economy is witnessing a fresh and powerful shift. A new generation of entrepreneurs is emerging, not from B-schools or boardrooms, but from YouTube channels,...
Meta has officially announced that its app Threads, a rival to X, will start showing video ads in India and globally. The move is part of...
Every year, GLAAD (Gay & Lesbian Alliance Against Defamation), a global LGBTQ media advocacy organisation, releases the Social Media Safety Index (SMSI) to evaluate how safe...
Amazon India has unveiled the Elevate Program as part of its broader influencer strategy. This program was introduced to strengthen Amazon’s creator economy by providing handpicked...
In a strategic move to reshape the influencer marketing space, JioStar has unveiled its latest initiative: JioStarverse, a platform powered by Qoruz built to help brands...
India is witnessing a digital revolution. Millions chase fame and money through platforms like YouTube, Instagram, Moj, and ShareChat. A detailed Boston Consulting Group (BCG) report,...
In a move that’s likely to shake up the professional content space, LinkedIn has announced it’s officially jumping into the creator monetisation game. For the first...