Jasmin Jaffar Faces Backlash for Video at Guruvayur Temple Pond in Kerala

Jasmin Jaffar, a well-known content creator from Kerala and a former Bigg Boss Malayalam contestant, recently landed in controversy after posting a video from the Guruvayur Sri Krishna Temple. In the video, which has now been deleted, she was seen washing her feet at the temple’s sacred pond. Temple authorities stated that the act violated long-standing customs and restrictions. The clip, first shared on her Instagram account, quickly spread across social media and drew criticism from devotees.

Apology From the Influencer

The influencer addressed the matter on Instagram, admitting that she was unaware of the temple’s restrictions. In her note, she expressed regret and clarified that her action was not intentional. While the apology has since disappeared from her profile, it aimed to calm the outrage that followed the video’s circulation.

Temple Authorities Respond

The temple administration acted immediately by filing a formal complaint with the temple police. OB Arun Kumar, the temple’s administrator, stated that the video broke temple rules and caused distress to devotees. Authorities highlighted that both the temple corridor and the sacred pond are protected under a court order, which strictly prohibits photography or videography without prior written permission.

Who is Jasmin Jaffar?

Jasmin Jaffar began her journey as a content creator, sharing beauty tips and lifestyle content on YouTube. Over time, she grew her channel to more than 1.5 million subscribers and established a strong social media presence. Her popularity increased further this year when she joined Bigg Boss Malayalam Season 6, where she finished as the second runner-up.

With a large following and growing influence, Jasmin has become one of Kerala’s most visible digital personalities. However, her recent temple video has sparked significant debate around social media conduct at religious places.

The Aftermath

As purification rituals continue at the Guruvayur Sri Krishna Temple, the controversy has sparked wider discussions about respecting traditions and the role of influencers in sacred spaces. While Jasmin Jaffar has apologised, the incident has already left a mark, drawing attention to the balance between digital content creation and cultural sensitivities.