Yashoda Lodhi, popularly known as English with Dehati Madam, is building an educational creator brand by making spoken English accessible to people who often struggle with...
Instagram is testing a new long-form video format called Features, allowing select creators in the US to upload horizontal videos of up to 90 minutes. The...
Building a brand takes more than a good product or a catchy campaign. It requires a clear identity, the right audience and a story people remember....
As brands gear up for Diwali, creator collaborations are becoming an important part of festive marketing. This season, content creator Rida Tharana has teamed up with...
Uma Tandon, the 85-year-old creator behind Aapki Dadda, is bringing the warmth of a grandparent’s advice to Instagram. Through her videos on traditional home remedies, food...
Kritanjali Sinha, popularly known as Kri or @kritanjalii.rk, is gaining attention for her multidimensional approach to content creation. From teaching at a school to creating dance...
A new wellness trend called “Lakshmi-maxxing” is gaining attention across social media. It combines beauty, self-care and abundance with imagery linked to Hindu Goddess Lakshmi. The...
October 1 marks World Vegetarian Day, putting the spotlight on vegetarianism and the conversations around food, lifestyle and conscious eating. On social media, a growing group...
This International Music Day, Instagram has become another space where artists are finding audiences, experimenting with sounds and sharing their work. From independent singers and songwriters...
Content creator and social media strategist Twinkle Dhoot has shared 10 Trial Reel formats she believes creators should be watching, covering everything from yapping and storytelling...
