India’s UPI ecosystem is entering a new phase after the National Payments Corporation of India (NPCI) notified a Merchant Discount Rate (MDR) on certain high-value merchant...
Before becoming one of India’s most-followed entrepreneurs and creators, Ankur Warikoo returned from the US at 24 after dropping out of his PhD programme. He was...
Why Are More Indian Creators Suddenly Talking About GST? A few years ago, most Indian creators focused only on views, followers, and brand collaborations. Today, many...
A recent video by Sarthak Ahuja about income tax clearance rules has sparked a debate online. The clip was flagged as “fake” by PIB Fact Check,...
It starts with a number that instantly grabs attention, ₹42,000. Not from a viral reel, not from millions of followers, but from a creator with just...
When Jimmy Donaldson, better known to the world as MrBeast, says he wants to change something, he usually does it at scale. This time, the target...
India’s journey from a nation of savers to an emerging investor economy is neither sudden nor simple. It is layered with history, habits, policy choices and...