India’s creator economy has crossed its tipping point. What began as brand deals and sponsored posts has matured into something far more durable: creator-led businesses. Today’s...
Twenty-two-year-old Avni Gupta from Agra, Uttar Pradesh, has been crowned Miss Diva Supranational 2025, marking a major milestone in her personal and professional journey. With the...
From Bhavitha Mandava‘s early years in Hyderabad to being discovered in a New York subway and eventually opening a Chanel runway, her path has been shaped...
South African pop star Tyla Laura Seethal’s India debut turned into a major fashion moment after she stepped out in a handcrafted saree-inspired outfit by Indian...
India’s beauty scene is as vibrant and diverse as the people who live here. When it comes to beauty influencers, a few amazing creators really stand...
Reshma Kadvath’s recent features on Basude Silk Sarees in Narayanpet and Hyderabad’s Sunday Bazaar showcase her dedication to sustainability, handloom crafts and heritage markets. She highlights...
Onam is the biggest festival of Kerala. This year, instead of buying new clothes, Reshma Kadvath decided to give her old Kerala sarees a creative makeover....
The Office of the Development Commissioner for Handlooms, under the Ministry of Textiles, Government of India, is officially calling influencers, content creators, artists, and sustainability advocates...
With over 100 celebrities and 4,000+ content episodes, Walmart-owned fashion giant Myntra is betting big on content-driven shopping with the launch of Glamstream, a new video-first...
India’s creator economy is witnessing a fresh and powerful shift. A new generation of entrepreneurs is emerging, not from B-schools or boardrooms, but from YouTube channels,...