5 Desi Fashion and Beauty Influencers Making Waves Globally

 In recent years, the beauty industry has seen a remarkable transformation, thanks in part to the rise of social media and the influence of passionate creators. Among these trailblazers, Indian-origin beauty influencers have carved out a significant niche for themselves, blending traditional beauty secrets with contemporary trends and offering fresh perspectives that find acceptance with audiences worldwide. From makeup tutorials to skincare routines, these influencers not only showcase their expertise but also celebrate their rich cultural heritage. In this listicle, we’ll introduce you to the top five Indian-origin beauty influencers who are making waves in the beauty world, inspiring millions with their creativity, authenticity, and unique styles. Whether you’re looking for beauty tips or simply want to follow some fabulous personalities, these influencers are sure to brighten your feed!

Diipa Buller-Khosla

First up, we have the law student-turned-social-media-influencer and content creator Diipa Buller-Khosla who boasts of a whopping 2.2 million followers on her Instagram handle. Her Instagram feed is a visual feast for everyone who is into fashion. She is the first Indian influencer to walk at the prestigious Cannes Film Festival and has won four Influencer of the Year awards. Khosla left India at the age of 18 and now lives between London and Amsterdam. The 32-year-old is also an advocate for women empowerment.

Masoom Minawala Mehta

Next, we have Masoom Minawala! With 1.3 million followers on Instagram, she effortlessly bridges the gap between Indian fashion and global trends. Her ability to celebrate her roots while embracing contemporary trends makes her an inspiring role model for many. Minawala, who grew up in Mumbai and moved to Belgium after marriage, has done creative campaign shoots with such international brands as Moda Operandi & Louis Vuitton and believes in empowering women through fashion. She often shares styling tips that make high fashion accessible for everyone.  

Deepica Mutyala

Deepica Mutyala, who is currently based in Los Angeles, has been rocking the influencer scene for some time now. She started out as a beauty YouTuber before branching out to Instagram where she clocked 500k followers in no time. She has a successful makeup brand, Live Tinted, under her belt. Her brand is all about celebrating the magic of women of colour. As a powerhouse entrepreneur and CEO, Deepica is slaying the game and inspiring us all to shine bright!

Ami Desai

Ami Desai is a dynamic fashion influencer and entrepreneur known for her infectious energy and vibrant style. Currently based in the USA, she enjoys a strong presence on Instagram where she captivates her audience through relatable content, tutorials, and beauty product recommendations. 

Arshia Moorjani

Indian-American makeup and skincare blogger Arshia Moorjani grew up in India till the age of 8 and then moved to New York City with her family. But she never shies away from displaying her Indian heritage on her feed, which features collaborations with some of the world’s leading beauty brands. A full-time content creator and a new mother, Arshia currently has over 488k followers on her Instagram handle . If you’re seeking products that are perfect for Indian skin, she’s your go-to expert.

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