Lifestyle
Who Knew These Kids Would Make It Big As Influencers?! Children’s Day 2024
Kid influencers with their unique, fun, and relatable content resonate with young audiences, carving out a new niche in the online landscape.
A talented bunch of child influencers, under the age of 18, have amassed considerable following on social media platforms like Instagram, TikTok, YouTube, and others. These children frequently produce content that encompasses fashion, family life, challenges, music, gaming, product reviews, and beyond. Several innovative children are gaining prominence in the social media landscape with their content creation. Their infectious enthusiasm and originality are making these young influencers stand out on online platforms. With the help of their parents or guardians, these young artists are causing a stir on the internet. The fact that kids participate in a wide variety of activities that appeal to a number of audiences enables them to exert an impact that extends far beyond their age. Some of these kids participate in brand partnerships and sponsored content as well, where companies compensate them to promote their products or services.
Kid influencers / content creators have the potential to garner millions of followers and, in certain cases, achieve a level of fame and financial success similar to that of adult celebrities. They are increasingly becoming role models for their peers, often shaping trends and consumer behaviours in significant ways. As they gain popularity, it is crucial for parents and guardians to play an active role in guiding their social media use, and promoting healthy online habits while navigating the complex landscape of fame and responsibility.
Here are a few kid influencers who impress:
Nihal Raj
Nihal Raj, also known as “Kicha,” is a renowned child influencer known for his captivating food-related content, primarily on platforms like YouTube. He’s known for his ability to create engaging, fun, and informative food-related content, where he explores various dishes, recipes, and culinary experiments in an entertaining way. The Ellen Show star Little Chef Kicha provides you with a wide range of delectable meals in his cooking videos, ranging from Italian dessert to Indian food.
Nihal Raj’s immense popularity can be attributed to a multitude of reasons. His culinary skills and presentation style, along with his smiling, playful, and childlike demeanour, are appealing to both children and adults alike. The junior chef is a culinary enthusiast, and his simple cooking recipe enjoys immense popularity. His account features more than 150 cooking recipes. He boasts a significant YouTube subscriber count of 44K. This young culinary artist received the Child Prodigy Award at the Gala Ceremony of the Global Child Prodigy (GCP) Awards in 2020. Nihal was included in the list, Unstoppable 21 by the Times of India, last year.
Nihal Raj on YouTube: @kichatubehd
Nihal Raj on Instagram: @kichatube
Pari Dash
Learn With Pari is a well-regarded YouTube channel belonging to Pari Dash, a young and gifted content creator who has gained recognition for her engaging and informative videos. Pari dedicates her platform to providing fascinating, child-friendly content that guides kids on new concepts through a fun, interactive, and entertaining approach. Pari’s channel has attracted a notable audience of kids and parents seeking safe, imaginative content for their children. Learn With Pari captivates with its emphasis on transforming learning into an enjoyable experience for children. Pari explores a diverse range of informative subjects. The channel’s content focuses on hands-on learning, featuring DIY crafts, drawing tutorials, and simple activities that children can engage in at home.
These activities foster creativity and enhance understanding. Pari herself is a kid influencer, which helps other children connect with her. Her genuine enthusiasm and approachable demeanour resonate well with her impressionable audience. Learn With Pari serves as an outstanding example of the impact kid influencers are making in the learning and enjoyable realms of social media. Pari has developed a channel that merges entertainment with learning, providing benefits not only for children but also for their parents. The primary goal of the HER channel is to encourage learning through the phrase “Let’s learn something new—Khel Khel Main.” In her space, Pari shares her learning experiences and engages in plenty of enjoyable activities. If kids want to indulge in videos on freestyle dancing, games (cooking, challenges, and fun), skating, computer programming, do-it-yourself artistic endeavours and crafts, scientific experiments, and live vlogging, among other things, then her channels are a must-follow!
Pari Dash on YouTube: @LearnWithPari
Pari Dash on Instagram: @learnwithpari
Also Read: 13-Year-Old Licypriya Kangujam Is Out Here Fixing the Planet (And She’s Just Getting Started)
Ayu and Pihu
Ayu and Pihu, a dynamic sibling duo from India, have gained immense popularity as influential kid influencers on platforms like YouTube and Instagram. They dedicate their channels to family-friendly content, showcasing playful activities, exciting toy unboxings, entertaining challenges, and delightful everyday moments. They primarily showcase their content on YouTube through their channel, “Ayu & Pihu Show.” The channel has amassed millions of subscribers, establishing itself as one of the leading child influencers in India. On their space, one can experience the excitement of toy unboxing and reviews, dive into thrilling challenges and games, and enjoy heartwarming family-oriented content featuring parents who occasionally join in. Their videos beautifully showcase the strong bond among family members while offering glimpses into their daily lives, filled with enjoyable activities and memorable outings.
The siblings’ content resonates with young children, particularly appealing to families with children. Their laid-back charm, infectious smiles, and vibrant energy have played a key role in their popularity. Ayu and Pihu’s parents are pivotal in overseeing their content, guaranteeing a safe environment for their little ones. This channel offers a delightful mix of content that embodies the spirit of kindness, promotes learning, and ensures a good time for the whole family. Ayu, a.k.a. Aayush, is younger than Prakriti Kalra/Pihu, who is currently in her adolescent/young adult years. While the siblings continue to entertain everyone, including children and parents, they have a huge following of 505K on Gram and 18.4 million subscribers on YouTube.
Aayu and Pihu on YouTube: @AayuandPihuShow
Aayu and Pihu on Instagram: @aayuandpihushow
Rhythm and Veronica
Sisters Rhythm and Veronica are a must-follow on social media when it comes to kid influencers. With their interactive, fun, and engaging content, the two are creating waves. Their YouTube channel is all about Rhythm’s journey to sweet sixteen, along with her sister. Rhythm and Veronica are two popular young Indian content creators who have captured the attention of social media audiences with their dynamic, engaging, and often entertaining videos. The energetic content resonates particularly with children and young viewers. Rhythm and Veronica have 2.25 million subscribers on YouTube. On their channel, they post a new video every week; the content includes dance, reviews, learning, and storytelling.
Their videos feature cheerful graphics, engaging dance techniques, and a lot of energy, making them perfect for children to enjoy. Rhythm and Veronica’s videos are family-friendly, making them popular among children and parents alike. Their content is designed in a way to ensure safety and suitability for children. From science experiments to dance videos, from everyday fun content to fulfilling challenges, this channel offers endless enjoyment! The channel also encourages creativity and learning through interactive elements. By combining entertainment with school routines, moral stories, and more, they have created a dynamic platform where children can explore new ideas while having a blast.
Rhythm and Veronica on YouTube: @RhythmVeronica
Rhythm Veronica on Instagram: @rhythmveronica
Aadyansh Dash
Aadyansh Dash is an adorable young YouTuber. He is the younger brother of Pari Dash. On his family-managed channel, viewers can discover a variety of entertaining content. From compelling trip vlogs to daily life vlogs, family fun challenges, toy unboxings, personal stationery discoveries, and anything else you can think of, there is a wide range of content available. Aadyansh, known as Adi, has already amassed 481K subscribers on YouTube. His Instagram channel has fewer followers. A new video arrives in the YouTube space each week. The YouTube account of Aadyansh has amassed an impressive total of 233,093,024 views to date. Even though he is not even five years old, he is already a known face on the internet. On the channel, you can find Aadyansh’s videos with his elder sister as well!
Aadyansh Dash on YouTube: @Aadyansh
Aadyansh Dash on Instagram: @aadyanshdash
Also Read: Top 5 Kid Influencers To Follow On Instagram
These and more child content creators have been gaining immense popularity, showcasing their talents and creativity on various platforms. With the rise of digital media, these young stars are not only entertaining but also inspiring their peers with innovative ideas and relatable content. As social media platforms continue to develop, it is expected that the presence of kid influencers will expand.
Nonetheless, a rise in regulations and initiatives aimed at safeguarding the rights and safety of young content creators is also anticipated. Numerous nations and institutions are starting to explore the development of improved frameworks to address these emerging challenges, striking a balance between fostering creativity and ensuring protection for the younger generation. In a recent development, Australia is preparing to ban social media for children under the age of sixteen. Only time will tell if other countries follow suit.
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