Influencers turned Entrepreneurs : Brands run by your Favourite Influencers

From beauty moguls to fashion trailblazers, influencers are setting the stage for a revolution where personal brands extend beyond posts and stories. Let’s delve into the exciting narratives of how these digital trendsetters are translating their online influence into tangible, real-world ventures, reshaping industries and leaving an indelible mark on the entrepreneurial landscape. Welcome to the era where influencers are not just content creators; they are the creators of their own brands.

Here are some influencers turned entrepreneurs leveraging their following:

Usaamah Siddique

Usaamah Siddique is one of the more popular male influencers in India with a solid sense of fashion. He started his own clothing brand called “The Dapper Label” and rebranded it as “Perlo Studios.” If you want to revamp your wardrobe or add some quirky new pieces, check out Perlo on your next shopping trip.

Deeksha Khurana

Deeksha Khurana started Dee Clothing as a unisex brand that has stylish clothes you can wear every day. Her brand is a reflection of her personal style and has something for everyone. You can put together some really boujee outfits with pieces from Dee Clothing without compromising on comfort.

Debasree Banerjee

Debasree Banerjee creates beauty and makeup content that is always on top of the latest trends. She leveraged this expertise to launch Debasree, her own makeup brand. This vegan and cruelty free brand has the funkiest colored makeup products that you can use to try a new look. As a renowned beauty influencer, content creator, and makeup artist, Debasree has become a beacon of inspiration for her millions of followers.

Malvika Sitlani

Malvika Sitlani conceptualised Masic Beauty with her best friend Veronica in 2020. As a trailblazing beauty and now mom-fluencer, it was only natural for her to start her own business. This beauty and lifestyle brand has products that are simple yet luxurious. They have bath and body products as well as perfumes in delightful fragrances that are especially popular amongst her followers.

Juhi Godambe

Juhi Godambe has always been ahead of the trends and this reflects in her collections at Arabella. Her fashion brand kicked into success quite quickly and has everything from brunch dresses to beachwear. If you like any of the Arabella outfits you spot on her Instagram, you might want to add to cart before they sell out.

In the ever-evolving landscape of digital influence, a new chapter is unfolding as influencers step beyond the confines of social media screens to embark on entrepreneurial journeys. No longer content with just capturing our attention in pixels, these influencers are carving their spaces in the business world by venturing into the realm of brand ownership.